Tech insights · Guides
IT and business guides
What we learn fixing real systems for Los Angeles businesses, written down so you can use it too — IT and security, accounting software, compliance, e-commerce and marketing.
Contents
- IT & securityTechnical guides · Security guides & updates2 topics
- Accounting & complianceAccounting · Compliance musts2 topics
- E-commerce & marketplacesE-commerce guides · Marketplaces · Business to business3 topics
- Marketing & SEOSearch engine hacks · Marketing strategies2 topics
- Archive & otherWater cooler chat · Archive2 topics
Start here
Six guides worth reading first.
Our newest and most useful guides — the changes and checklists most small businesses need right now.
Security
Windows 10 support has ended: what to do now
Check which PCs can run Windows 11, plan upgrades and understand Extended Security Updates.
Read the guideTechnical
Turn on MFA in Microsoft 365
Security defaults or Conditional Access, Authenticator number matching, passkeys and a rollout plan.
Read the guideSecurity
The 3-2-1 backup rule, explained
What 3-2-1 and 3-2-1-1-0 mean for a small office, and how to test that your backups restore.
Read the guideSEO
Google AI Overviews for small businesses
How AI Overviews and AI Mode affect your website, and a practical checklist to stay visible.
Read the guideCompliance
WCAG 2.2 checklist for business websites
What changed in WCAG 2.2, what the ADA web rules mean for you and how to test your site.
Read the guideAccounting
QuickBooks Desktop to Online, safely
What Intuit’s Desktop changes mean, what doesn’t transfer and a step-by-step migration plan.
Read the guide01 · Topic
IT & security
Keeping an office’s computers, accounts and data working and safe: Microsoft 365, Windows, Wi-Fi, backups, ransomware and phishing.
Technical guides
Hands-on how-tos for Microsoft 365, Windows, Wi-Fi and scripting.
Security guides & updates
Phishing, ransomware, passkeys, firewalls, backups and security news.
02 · Topic
Accounting & compliance
Accounting software that behaves, and the rules a business website has to follow — accessibility, privacy and HIPAA.
Accounting
QuickBooks migrations, EFTPS Batch Provider setup and fixes.
Compliance musts
ADA and WCAG accessibility, state privacy laws, GDPR and HIPAA websites.
03 · Topic
E-commerce & marketplaces
Choosing and running an online store, selling on marketplaces and serving business customers online.
E-commerce guides
Shopify, BigCommerce, Magento and WooCommerce, speed and wholesale.
Marketplaces
Amazon, Walmart and department-store programs, and shipping automation.
Business to business
B2B websites, automation, LinkedIn and lead conversion.
04 · Topic
Marketing & SEO
Getting found and turning visitors into customers: search, Google AI Overviews, content, email and ads.
Search engine hacks
Local SEO, structured data, title tags and AI search.
Marketing strategies
Content, email, retargeting and advertising that pays off.
05 · Topic
Archive & other
Opinion pieces from the team, and older guides we keep for reference — some programs and requirements they describe may have changed.
Water cooler chat
What bothers us in the tech industry. We mean no harm!
Archive
Older marketplace and vendor guides, kept for reference.
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