Every company should have a great website to represent them online accurately. A well-done professional website can be very beneficial to B2B companies. If you are already considering a new website for your B2B business, you’ve probably heard of WordPress. At Right On Tech, we often use and recommend WordPress to our clients. Here are a few reasons to consider this platform for your company website.
Popularity
WordPress is one of the most widely used website platforms available and with good reason. It offers a good deal of functionality with a vast list of plugins. The WordPress software runs 34% of the web. WordPress has been around for many years, and its popularity has remained strong.
Updates
This platform updates frequently to ensure you always have the best in safety and functionality. Overall it is a very well-maintained software that reacts quickly when it comes to any security concerns.
SEO
SEO is something that is often overlooked, but it can make a significant impact on your website. Search engine optimization is the process of optimizing your website so that search engines can find it more easily. WordPress is very SEO friendly, helping you do better in search engine result pages (SERP). You have a few different options for SEO plugins with WordPress, but the most popular is Yoast SEO. Yoast SEO is a plugin that helps websites improve their SEO by providing a page-by-page report of what needs to be improved.
E-Commerce
This platform is excellent for company websites that are informative to visitors, but it can also be used for e-commerce. WordPress offers WooCommerce a plugin that allows you to add an e-commerce site to your WordPress website. With WooCommerce, you can sell just about anything, physical products, digital downloads, and even use it to make appointments. Customizing your WooCommerce store is possible with the help of an experienced developer.
Themes
With WordPress, you get a wide variety of themes to pick from for your B2B website. There are basic free themes and premium themes, so finding the right look for your website is possible. Even better, you aren’t just limited to the themes offered by WordPress; you can also use outside themes from companies like Theme Forest and others. Themes are a great starting point for a website and customizing these themes to fit your exact needs is also very doable with help from the right professional.
Righ On Tech
There are many options to choose from for your B2B website platform. Be sure to do your research to find what the best fit is for you. For an SEO, friendly, and highly customizable website, WordPress is a great fit. Our developers at Right On Tech are very experienced with WordPress and all other website platforms. Contact us if you need help deciding if WordPress is the right choice for your company, we would be happy to provide a free consultation.
